Cookie Policy

4.1 Strictly Necessary Cookies

These cookies are essential for the Site to function and do not require your consent. They include:

• Session management cookies that maintain your browsing session
• Security cookies that help detect and prevent fraudulent activity

Cloudflare

Cloudflare, Inc. sets the following strictly necessary cookies as part of its security and performance infrastructure:

These Cloudflare cookies are set at the infrastructure level and cannot be disabled without affecting site functionality. They do not track users for advertising purposes.

4.2 Performance and Analytics Cookies

These cookies collect information about how visitors use the Site. This information is used to improve how the Site works. Consent is required before these cookies are set.

Google Analytics 4 (GA4) — via Google Tag Manager

Provider: Google LLC. GA4 collects information about your visit — including pages viewed, time on page, referring URL, browser type, device type, and IP address — and reports it in aggregated, anonymized form. GA4 uses the following cookies:

Data is shared with Google and processed in accordance with Google’s Privacy Policy: policies.google.com/privacy. Opt out via the Google Analytics Opt-out Browser Add-on: tools.google.com/dlpage/gaoptout.

4.3 Advertising and Conversion Tracking Cookies

These cookies are used to measure advertising effectiveness and to serve targeted advertising. Consent is required before these cookies are set.

Google Ads (Conversion Tracking / gclid) — via Google Tag Manager

Provider: Google LLC. When you click one of our Google Ads, Google appends a gclid (Google Click Identifier) to the landing page URL. The Google Ads conversion tracking tag reads this identifier and sets cookies to record whether you completed a conversion action (such as submitting a form). Relevant cookies include:

Data is shared with Google and used in accordance with Google’s Privacy Policy: policies.google.com/privacy. Manage ad preferences at adssettings.google.com.

Meta Pixel (fbclid Capture) — via Google Tag Manager

Provider: Meta Platforms, Inc. When you click a link from a Facebook or Instagram ad, Meta appends an fbclid (Facebook Click Identifier) to the URL. The Meta Pixel reads this identifier along with your IP address, browser type, device identifiers, and on-site behavior (page views, form submissions), and transmits this data to Meta’s servers in real time. Relevant cookies include:

Data is shared with Meta and governed by Meta’s Data Policy: facebook.com/privacy/policy. Manage preferences at facebook.com/ads/preferences.

4.4 Functional Cookies — Elfsight Reviews Widget

Provider: Elfsight. Our Site displays customer reviews using the Elfsight All-in-One Reviews Widget. When you view a page containing this widget, your browser connects to Elfsight’s servers and may also connect to the original review platforms (Google, Facebook/Instagram) to retrieve review content. Elfsight and those platforms may set cookies or collect technical data about your visit in accordance with their own policies:

• Elfsight Privacy Policy: elfsight.com/privacy-policy
• Google Privacy Policy: policies.google.com/privacy
• Meta Data Policy: facebook.com/privacy/policy

If you have declined advertising or analytics cookies but the Elfsight widget is present on a page, Elfsight’s own cookies may still be set as part of the widget’s functional operation. If you wish to avoid all Elfsight tracking, you may disable JavaScript for this Site in your browser settings.

6.1 California Invasion of Privacy Act (CIPA)

California Penal Code §§ 631 and 638.51 regulate the use of tracking technologies that intercept communications or function as pen registers. The Meta Pixel and Google Ads conversion tracking tag may implicate these provisions by capturing data transmitted between your browser and our Site.

We use a consent management platform (cookie banner) to obtain your explicit consent before activating these technologies. If you decline non-essential cookies, none of the consent-dependent tags described in this policy will be activated during your visit. Your consent is recorded and can be withdrawn at any time by returning to our cookie settings.

6.2 Right to Opt Out (CCPA/CPRA)

Advertising cookies (Meta Pixel, Google Ads) may constitute “sharing” of personal information for cross-context behavioral advertising under the CPRA. California residents may opt out by clicking the “Do Not Sell or Share My Personal Information” link in our website footer, or by enabling a Global Privacy Control (GPC) signal in your browser.

7.1 Cookie Banner

When you first visit our Site, you will see a cookie consent banner. You can accept or decline non-essential cookies. You can change your preferences at any time by clicking cookie preferences.

7.2 Browser Settings

You may also control cookies through your browser settings:

• Google Chrome: Settings > Privacy and Security > Cookies and other site data
• Mozilla Firefox: Options > Privacy & Security > Cookies and Site Data
• Safari: Preferences > Privacy > Manage Website Data
• Microsoft Edge: Settings > Cookies and site permissions

7.3 Opt-Out of Interest-Based Advertising

• Digital Advertising Alliance: aboutads.info/choices
• Network Advertising Initiative: networkadvertising.org/managing/opt_out.asp
• Google Ad Settings: adssettings.google.com
• Meta Ad Preferences: facebook.com/ads/preferences

7.4 Global Privacy Control (GPC)

We honor the Global Privacy Control (GPC) signal. If your browser or extension broadcasts a GPC signal, we treat it as a request to opt out of the sale or sharing of your personal information through cookies. Learn more at globalprivacycontrol.org.